編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-504-016 | Starbucks: Delivering Customer Service | Moon, Youngme;Quelch, John A. | Marketing | Service Strategy, Operatoin and Design( 743 M2190 ) |
2 | 9-504-025 | Singapore Airlines: Customer Service Innovation | Deshpande, Rohit;Hogan, Hal | Marketing | Service Strategy, Operatoin and Design( 743 M2190 ) |